Etisalat Nigeria on Thursday changed its brand name to 9Mobile. The change of name, it was gathered, was approved at a management meeting, with the public relations consultant to the telco, Chain Reactions, confirming the development. Chain Reactions, promised to send in an official statement to that effect but had yet to do so as of the time of filing this report. “9Mobile was unanimously adopted by the company as its new brand name,” an insider in Etisalat Nigeria said.
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